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Privacy Policy

What we collect, why, and the choices you have.

Last updated: 24 September 2026

Who we are

This policy explains how Verella ("we", "us") handles personal information when you visit our website, create an account or place an order. We process personal data in line with applicable Egyptian law, including the Personal Data Protection Law No. 151 of 2020.

Information we collect

Information you give us: your name, phone number, email address, delivery addresses, the details of your orders, messages you send through our contact form, and — if you pay by InstaPay or Vodafone Cash — the transfer screenshot you upload.

Account information: if you create an account, your email address and a securely hashed password. We never store your password in readable form.

Information collected automatically: essential cookies that keep you signed in, remember your bag and your language, and — only if you accept analytics cookies — anonymous usage data such as the pages you visit and the device you use.

How we use it

To process, deliver and support your orders; to verify wallet payments; to reply to your messages; to keep your account secure; to prevent fraud and spam; and, with your consent, to understand how the site is used so we can improve it.

We don't sell your personal information, and we don't send marketing messages unless you've asked us to.

Who we share it with

Only with the service providers we need to run the store: the courier that delivers your order (name, phone and address), our hosting and image-storage providers, our email provider, and — if you accept analytics cookies — Google Analytics. Each of them may use your data only to provide their service to us.

We may also disclose information when required by law or to protect our customers and business from fraud.

Cookies

Essential cookies are required for the site to work (sign-in, bag, language) and can't be switched off. Analytics cookies are optional and are only set if you choose "Accept" in the cookie banner. You can change your choice at any time from the "Cookie settings" link in the footer.

How long we keep it

We keep order records for as long as needed for accounting, tax and warranty purposes. Account details are kept until you ask us to delete your account. Payment screenshots are kept only as long as needed to verify and reconcile the payment.

Your rights

You can ask to access, correct or delete your personal information, or withdraw a consent you've given. You can update most account details yourself from My Account; for anything else, contact us and we'll respond within a reasonable time.

Security

The site is served over an encrypted connection, passwords are hashed, and access to customer data in our dashboard is limited to staff who need it. No online service is perfectly secure, so please keep your password private.

Changes & contact

We may update this policy from time to time; the date at the top shows the latest version. Questions about your data? Email us at verellabrands@gmail.com or use our contact page.

Still have a question?

Our team replies fastest on WhatsApp — or send us a message and we'll get back to you.